What We Do

Using data insights from a book’s potential market of readers,Target Reader Analyticsequips publishers and authors to make strategically informed decisions.


Target Reader Analytics™ is led by publishing industry veteran, Don Jacobson. Our team of writers, editors, agents, and publishing consultants looks forward to serving you on the path to getting your book market ready.


Without a doubt, Don Jacobson is the key person behind the sales of over 20 million books in my publishing career. You can trust Target Reader Analytics™ to guide you well.
— BRUCE WILKINSON | NEW YORK TIMES BEST SELLING AUTHOR